How to Improve Core Web Vitals: What Worked on Our Own Site
Our homepage runs a 3D scene, and PageSpeed scored it 64 with more than 20 seconds of blocking time. Here is what we changed, what didn’t work, and how to apply it to your site.
The journal on design, build & search
Practical writing on website design, development and SEO from the KRYLOweb studio: how we plan sites, build them and help them get found.
Topics
The Website Design Process: 7 Steps From Brief to Launch
The web design process has seven steps: brief, plan, content, design, build, test and launch. Here is what happens in each, what you need to provide, and where projects usually stall.
Custom Website Design Cost in 2026: Our Prices and the Market
A custom website from us costs $500 to $3,000 for a small business site and $3,000 to $10,000 for a larger one. Here is how that compares with published prices, and what moves a price up or down.
How Much Does It Cost to Hire a Web Developer in 2026?
Freelancers on the big platforms charge from about $15 an hour, studios quote per project, and a full-time US hire costs $115,000 or more a year once everything is counted. Here is how the three routes compare.
Website Redesign vs Refresh vs Rebuild: How to Choose
A refresh changes how a site looks, a redesign changes how it works, and a rebuild changes what it is built on. Five questions tell you which one your site needs.
Website Redesign Cost: What to Expect in 2026
A website redesign from us costs about the same as a new site of the same size: $500 to $3,000 for a small business site and $3,000 to $10,000 for a larger one. Here is what moves the price and the cost people forget.
Website Redesign SEO Checklist (With a 301 Redirect Map)
Redesigns lose rankings for a handful of predictable reasons. This checklist covers each one, from the page inventory before you start to the first four weeks after launch, with a redirect map you can copy.
How to Hire a Web Developer: 12 Questions to Ask
Twelve questions to ask before you hire a web developer, what a good answer sounds like, and the red flags that should end the conversation. With our own answers next to each.
Astro vs WordPress for a Business Website: Our Own Numbers
Our main site runs on Astro and our blog runs on WordPress, on the same domain. Both score 100 on desktop speed tests. Here is what actually separates them, and how to choose.
Technical SEO Checklist: 25 Checks to Run on Your Site
Twenty-five technical SEO checks in five groups, each with how to run it with free tools and how to fix what you find. Plus the order to fix things in.